News & Reviews

Reviews:

“It’s a perfect time to read Snap Judgment and share it with clients.”
Financial Planning, September 1, 2009.

“Forget Blink—here’s a new book on how we think.”
The DailyBeast, August 11, 2009.

Snap Judgment is able to translate fairly heady academic research into an accessible, entertaining and original text. Woven throughout the fabric of personalities and observations, the overarching message of the book resonates loudly and clearly: when it comes to financial decisions, we should have second thoughts about our first impressions.”
Wealth Manager, “Quick Decisions May Hurt Performance,” July 24, 2009.

“By dissecting the evolutionary origins of poor investment decisions, this book provides valuable cognitive and behavioral insights for your financial life. The author also uses this theory to explain the financial psychology of gambling, the mortgage meltdown, and CEO hubris. Dad will come out with a better understanding of his financial mistakes, as well as the mistakes of people at much higher pay grades.”
The Wall Street Journal, “Enriching Reads for Dad,” June 16, 2009.

“This book represents an enjoyable read, an interesting read, and a helpful read. It presents an emerging field of analysis in a comprehensive way that is easy to digest.”
John M. Mason, SeekingAlpha.com, June 26, 2009. 

“Adler’s argument is illuminating and reveals that, when it comes to investing, we should always have second thoughts about our first impressions.”  
Publishers Weekly, May 18, 2009

David Adler’s Snap Judgment is a well-written, entertaining review of human action in risky situations, including stock market behavior and other risk-facing situations. Adler recounts the conclusions of many practitioners and behavioral finance experts. This book is well worth reading both for its practical advice for the novice, and its wealth of illustrations for the pro.”
–Harry Markowitz, Nobel Laureate, Economics, father of modern portfolio theory.

“David Adler has done a great public service by translating a dazzling array of research in economics and finance into practical terms
that anyone can understand and profit from. This book should be required reading for every investor.”
–Andrew W. Lo, Professor of Finance, MIT Sloan School of Management

“Investing and managing your money on the basis of emotion, instincts, and intuition is a road straight to the poorhouse. This book teaches you why — and how to rid your own self of the irrational impulses that torment your portfolio.”
–Peter Navarro, best selling author of “If It’s Raining in Brazil, Buy Starbucks”, and “The Coming China Wars”

“Adler’s book makes a compelling case, illustrated through engaging examples, that the mind and the purse are well served by the triumph of analytic intelligence over intuition.”
–Gary Loveman, Chairman, President & CEO Harrah’s Entertainment, Inc.

News:

SmartMoney.com, “Active Trader Time to Curb Your Enthusiasm,” September 10, 2009.

MarketWatch.com, “Survival of the Fattest,” by David Adler, September 10, 2009.

ConsumerismCommentary.com Podcast Interview “Financial Snap Judgments and the PowerCost Monitor” August 23, 2009.

The Daily Beast picks Snap Judgment for “This Week’s Hot Reads” August 11, 2009.

The Globe and Mail, “Make Like Costanza and Ignore Your Gut“  August 12, 2009.

Barron’s, “The New Way to Crunch Your Numbers” by David Adler, June 22, 2009.